![Expert Unrivalled Podcast artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts123/v4/0e/bd/bd/0ebdbd22-c2f4-7f5c-7e5a-fa8af3b49194/mza_10666560231419914681.png/100x100bb.jpg)
Why being 'Well Known' isn't enough and what is!
Expert Unrivalled Podcast
English - March 11, 2020 01:00 - 23 minutes - 21.4 MB - ★★★★★ - 2 ratingsEntrepreneurship Business Marketing businesspodcast coach entrepreneurship highticket positioning usp businesscoaching clients consultant entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Seven Ways to Differentiate and Dominate Your Market
Becoming well known seems to be a key goal for a lot of business owners but is it really the goal you should be striving for? Spoiler alert - No! Being well known is only half the story to becoming a market leader and in some cases the journey to becoming well known is even damaging credibility.
In this episode we cover:-
I reveal the crucial missing piece to becoming a market leader and dominating a market. How you can become well known for being worth knowing without resorting to desperate visibility tactics that could damage your credibility. Key examples of market leaders who have got it right AND who have got it wrong. Market leading names mentioned inc. Dyson, McDonalds & SpotifyUseful Links:-
Download my free Ultimate Guide to Becoming a Market Leader - http://bit.ly/MARKETLEADERGUIDE
Book a Call with Jen – bit.ly/claritycallpodcast
Send your emails to [email protected]