Lauren McManus is a former CPA turned blogger, and she and her business partner, Alex Nerney, run two successful blogs together. Their first blog, Avocadu, is a health and wellness blog that teaches women how to lose weight. After earning six figures with that blog in their first year, they started Create and Go, where they teach others how to start and monetize their own blogs.


But when they first got started, Lauren and Alex quickly realized that their initial product wasn’t selling because, well, no one wanted it. They hadn’t figured out who their customers were yet, and for the first six months, they didn’t earn a dime.


Today, Lauren is here to share how they turned things around in their second attempt. They figured out the #1 way to drive traffic to their blog, they learned that their customers weren’t who they expected, and by 2019, they’ve grown their online business into two successful blogs that earn well over six figures a month while Lauren travels the world.


To learn more about Lauren, Create and Go, Avocadu, or Teachable, visit teachable.com/eit5.