How to Create a Go-to-Market Strategy (5 Steps)
Everyone Hates Marketers
English - November 12, 2019 05:15 - ★★★★★ - 64 ratingsMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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What is a go-to-market strategy, exactly?
In today’s episode, we’ll define the term in details and dive into the real, actionable steps to design an effective go-to-market strategy.
My guest today is Asia Matos, an early-stage startup marketing expert, and the founder and CEO of Demand Maven. We’re going to dive into what exactly is a go-to-market strategy when you need one, and how to create one from scratch.
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