A Physical Addressing System for Emerging Markets – OkHi – Ep014

This episode is part of a podcast series called “Entrepreneurs & Economic Development” talking to entrepreneurs using business and technology to solve problems at the Bottom of the Pyramid. Listen to the interview by clicking play above.         Today’s Guest Wes Chege is a Co-founder and Head of Product Management at OkHi, a Nairobi based […]

The post A Physical Addressing System for Emerging Markets – OkHi – Ep014 appeared first on Fetterly Consulting.

        

This episode is part of a podcast series called “Entrepreneurs & Economic Development” talking to entrepreneurs using business and technology to solve problems at the Bottom of the Pyramid. Listen to the interview by clicking play above. 

      

Today’s Guest

Wes Chege is a Co-founder and Head of Product Management at OkHi, a Nairobi based location finding application. OkHi is building a platform that allows people to share their address with friends or delivery services incorporating a picture of their door or gate to overcome GPS inaccuracies on mobile devices.

You will learn:

Impact of the iHub and an overview of the Kenyan Start Up Scene
How high youth unemployment is leading to more talent entering the East African Entrepreneurship community
OkHi is solving 2 main problems:

GPS Accuracy of Consumer Devices
Knowing your destination when houses/offices aren’t numbered

The Business Model: Charging Delivery companies a fee per use
The challenge of developing mobile technology for individuals that have never used a smartphone or computer and how they worked with Motorbike deliverymen to refine their product

a Rafflecopter giveaway

Great Quotes

[bctt tweet=”When #investors come to #Kenya the first place they go is @ihub #podcast w @WesChege”]

[bctt tweet=”How a lost delivery driver lead @WesChege to ponder location services – #Podcast w @letsokhi”]

[bctt tweet=”#Podcast The most challenging part of @LetsOkHi making it work for my mom & low tech users”]

[bctt tweet=”How @LetsOkHi tested their product with Motorbike delivery men during development “]

Mentioned :

Pivot East
Demo Africa
Start Up Grind Nairobi 
HumanIPO
TechMoran
iHub
Duma Works (Job Matching)
Timbo’s Twitter:@timwiththebo
Kopo Kopo (FinTech)
Yum Kenya (Food Start Up)
M-Farm
Cellulant 
Seven Seas Technology 

Contact Name or Company:

Twitter: @Letsokhi
OkHi’s Website
Wes’s Twitter: @WesChege  

[shownotes_close]

The post A Physical Addressing System for Emerging Markets – OkHi – Ep014 appeared first on Fetterly Consulting.