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Entrepreneur Exchange

134 episodes - English - Latest episode: 2 months ago - ★★★★★ - 3 ratings

The Entrepreneur Exchange is a lively conversation between small business owners, entrepreneurs, and business experts sharing tools and tips to assist new businesses get up and running and existing small business grow and prosper in this challenging economy. Topics include small business funding issues, economical ways to market and promote your business, and resources available to entrepreneurs. And more!

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Episodes

Entrepreneur Exchange: Building Your Brand

April 26, 2016 19:59 - 46 minutes - 22.2 MB

Are you ready to build your brand? This month’s Entrepreneur Exchange digs deep as co-hosts Jeff Neuville and Gary Muller are joined by branding expert Cesar Hernandez with Medium Rare Strategy to discuss how businesses should evaluate and develop their brand position. They also review industries of the future and their impact on entrepreneurship, plus two new small businesses of the month. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as ...

Entrepreneur Exchange: Legal Issues For Your Start-Up

March 29, 2016 17:30 - 37 minutes - 34.8 MB

LLC, C-Corp, Sole Prop—what do they mean and which is right for you?  The Entrepreneur Exchange looks at the legal aspects of forming a new business with Michael Boyer of Carolina Craft Legal to make sense of business structures and other legal questions that start-ups need to think about.  Hosts Jeff Neuville and Gary Muller also find a way to monetize your social media activity and share their Small Businesses of the Month.  Catch it all on this month’s Entrepreneur Exchange! Gary ...

Entrepreneur Exchange: Valuing a Business

March 03, 2016 15:45 - 42 minutes - 38.5 MB

Do you think you’re ready to buy a business? Or maybe you’re ready to sell your business? Then check out this month’s Entrepreneur Exchange as hosts Jeff Neuville and Gary Muller are joined by Sara Cartee with County South Business Brokers to talk about the in’s and out’s of valuing a business and closing a transaction. Plus, pick up some tips for asking for that big business favor and hear our choices for Small Business of the Month… it’s all here! Gary Muller is the Business Progra...

Entrepreneur Exchange: Securing a Business Loan

February 04, 2016 15:55 - 44 minutes - 40.5 MB

Looking for that loan to help your start-up or small business? This month’s Entrepreneur Exchange covers the “Do’s” and “Don’ts” for securing a business loan with BB&T Small Business Specialist Dan Collinson. Hosts Jeff Neuville and Gary Muller also discuss the changing demographics of entrepreneurs and highlight their two choices for the Entrepreneur Exchange Small Business of the Month. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as wel...

Entrepreneur Exchange: Hiring Your First Employee

December 22, 2015 18:22 - 35 minutes - 32.4 MB

Ready to hire your first employee?  Listen to this month’s Entrepreneur Exchange as hosts Jeff Neuville and Gary Muller are joined by Sarah Jenkins from payroll company Paychex to figure out how much it will cost and the steps you need to do it right.  Plus, Jeff and Gary talk about new ways to order your girl scout cookies, which are catching the e-commerce wave.  And check out December’s Small Businesses of the Month.   Send your Small Business of the Month suggestions to eexchange...

Entrepreneur Exchange: Business Lessons from the Movies 2015

December 01, 2015 17:16 - 50 minutes - 46.2 MB

Nothing says holidays like the Macy’s Thanksgiving Parade, eggnog, and the annual Entrepreneur Exchange Business Lessons from the Movies podcast spectacular! Join Entrepreneur Exchange hosts Jeff Neuville and Gary Muller and movie aficionados Alan Jackson and Chris Frye from the Footcandle Film Society as they share their favorite movies for the holidays which have lessons from and for the business world. Also, listen in for our small businesses of the month and if you missed Small B...

Entrepreneur Exchange: Expanding Your Business

October 20, 2015 16:19 - 37 minutes - 33.9 MB

On this month’s Entrepreneur Exchange, hosts Jeff Neuville and Gary Muller are joined by small business owner Jennie Zehmer, founder of Here2Home a Senior Transition Business. to discuss her business and how she has been able to expand to three locations.  Plus Jeff and Gary put on their investigative journalism hats for a critical review of Bosses Day, and they share their small businesses of the month.  Send your suggestions for small business of the month to [email protected] f...

Entrepreneur Exchange: To Franchise or Not to Franchise…

October 06, 2015 16:05 - 38 minutes - 35.4 MB

This month’s Entrepreneur Exchange is mouth-watering as hosts Jeff Neuville and Gary Muller talk about the pros and cons of franchising with James Goewey, a franchise owner of Chick Fil A in Hickory, NC. Jeff and Gary also discuss whether entrepreneurs should participate in business plan competitions and share their small businesses of the month. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as a member of the National Association o...

Entrepreneur Exchange: Price it for Profit!

September 03, 2015 18:57 - 37 minutes - 34 MB

The Entrepreneur Exchange welcomes marketing expert Sherre’ DeMao with SLD Unlimited Biz Growth Inc. to discuss pricing strategies for small business and common mistakes that they make.  And hosts Jeff Neuville and Gary Muller share their small businesses of the month, with a focus on food and solar technology. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as a member of the National Association of Community Colleges for Entrepreneu...

Entrepreneur Exchange: Power of Networking

August 04, 2015 15:12 - 39 minutes - 36.1 MB

This month on the Entrepreneur Exchange, hosts Jeff Neuville and Gary Muller welcome Karen Tonks, owner and founder of Time-Genies, to talk about the power of networking and word-of-mouth marketing for promoting a services business. In addition, Jeff and Gary review their summer reading and talk about keys to a rapid start-up for a new business. And stay tuned for our Small Businesses of the Month feature, as Jeff and Gary give away an Entrepreneur Exchange prize pack to a listener w...

Entrepreneur Exchange: Creating a Supportive Ecosystem

June 23, 2015 15:15 - 33 minutes - 30.8 MB

Can community colleges create an ecosystem to support entrepreneurship and local business?  Should they?  The Entrepreneur Exchange grapples with these weighty issues as guest Dr. Garrett Hinshaw, President of Catawba Valley Community College, joins hosts Jeff Neuville and Gary Muller to discuss the role that community colleges can play in growing local business.  Jeff and Gary also share the top global franchise opportunities available to entrepreneurs, as well as their small busine...

Entrepreneur Exchange: Local Government Dos & Don’ts

May 28, 2015 18:26 - 40 minutes - 37.5 MB

Are you an entrepreneur with an apparel or textile idea that you’re trying to get manufactured in the US? This month’s Entrepreneur Exchange features Tanya Wade with the Carolina Textile District, an organization which matches manufacturers with entrepreneurs to produce apparel products domestically. Hosts Jeff Neuville and Gary Muller also talk about the things local government can do to support entrepreneurship, as well as things they should NOT be doing. Plus, our small businesses...

Entrepreneur Exchange: The World of Crowdfunding

April 28, 2015 16:42 - 36 minutes - 33 MB

Join the Entrepreneur Exchange for a look into the world of Crowdfunding, as hosts Jeff Neuville and Gary Muller are joined by Ruben Gonzalez from Business Plans for Start-Ups for a lesson on planning a Crowdfunding campaign to raise capital. Jeff and Gary also debunk some business school myths and share their small businesses of the month. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as a member of the National Association of Comm...

Entrepreneur Exchange: Setting Up Your Online Store

March 31, 2015 17:01 - 38 minutes - 35.6 MB

E-Commerce is a popular term, but how do you go about setting up your own on-line store to move your products?  Matt Rudisill with the NC Leadership Academy joins Entrepreneur Exchange hosts Jeff Neuville and Gary Muller to provide pointers on setting up your own on-line store, as well as selling on Amazon, eBay, and other web sites.  And Jeff and Gary give you two new businesses to check out, plus an entrepreneur movie tip. Gary Muller is the Business Programs Department Head of Cat...

Entrepreneur Exchange: Creating a Buy Local strategy

March 03, 2015 21:37 - 41 minutes - 37.7 MB

Social media expert and small business consultant Martin Brossman joins hosts Jeff Neuville and Gary Muller on this month’s Entrepreneur Exchange to discuss his work with local communities and how local businesses can create their own Buy Local strategy to grow their business and strengthen their community. Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as a member of the National Association of Community Colleges for Entrepreneurshi...

Entrepreneur Exchange: Survival Skills

February 03, 2015 21:48 - 49 minutes - 45.2 MB

Can entrepreneurs and business owners learn anything from the Survivor Reality series?  Hosts Jeff Neuville and Gary Muller welcome the original Survivor winner, Richard Hatch, to the Entrepreneur Exchange to find out what business skills are needed to succeed on Survivor and to discuss Hatch’s other reality TV adventures.  They also each share their Small Business of the Month, ranging from food, furnishings, and housing to…well you better just listen. Gary Muller is the Business Pr...

Entrepreneur Exchange: 2nd Annual Business Lessons from the Movies

December 16, 2014 20:22 - 52 minutes - 47.8 MB

Your Holiday Gift…Business Lessons from the Movies!  The Entrepreneur Exchange gives you recommendations for holiday movie-watching with its second annual Business Lessons from the Movies podcast.  Hosts Jeff Neuville and Gary Muller are joined by Alan Jackson, co-founder of the Footcandles Film Society, to discuss their favorite movies which provide a business lesson.  Perfect viewing for when the family runs out of things to talk about over the holidays!  In addition, Jeff and Gary...

Entrepreneur Exchange: The Tax Man Is Coming!

November 25, 2014 20:13 - 35 minutes - 32.4 MB

The Tax Man is Coming!  The year-end is just around the corner, so what should small businesses be thinking about to manage their tax bill?  This month’s Entrepreneur Exchange asks that question and more to Jeremy Fortner, Tax Manager at Martin Starnes and Associates CPAs, an accounting firm in western North Carolina.  Join co-hosts Jeff Neuville and Gary Muller to get ready for your end-of-year taxes and strategize on how to lower your bill.  Gary Muller is the Business Programs Dep...

Entrepreneur Exchange: Marketing Mayhem!

October 28, 2014 20:57 - 42 minutes - 38.7 MB

Marketing Mayhem!!!!  Start-ups and small businesses typically have limited marketing budgets to get their message out.  Hosts Jeff Neuville and Gary Muller are joined on this month’s Entrepreneur Exchange by Russ Seagle from The Premier Entrepreneurship Group to talk about effective low-cost marketing techniques for your start-up or small business and destroy some long-held marketing myths.  And don’t miss this month’s recommendations for Small Business of the Month.  Want to nomina...

Entrepreneur Exchange: Dirtball Fashion

October 02, 2014 19:21 - 42 minutes - 38.8 MB

What happens when an entrepreneur wants to create his own apparel brand made from 100% recycled fibers and manufactured in the USA?  Listen to this month’s Entrepreneur Exchange with hosts Jeff Neuville and Gary Muller as they talk with Joe Fox, founder and owner of Dirtball Fashion, which has created a line of T-shirts, outerwear, caps, and hoodies.  Starting wasn’t easy, but Joe shares some of the lessons he’s learned, and he gives some insights on running a successful KickStarter ...

Entrepreneur Exchange: Linking Up With LinkedIn

August 28, 2014 16:39 - 36 minutes - 33.2 MB

Is LinkedIn your tool to promote yourself or to promote your company?  Or both?  LinkedIn expert Teddy Burris joins Entrepreneur Exchange hosts Jeff Neuville and Gary Muller to discuss how small businesses are using LinkedIn to market themselves, connect to potential customers and conduct market research.  And check out Jeff and Gary’s Small Business of the Month! Gary Muller is the Business Programs Department Head of Catawba Valley Community College, as well as a member of the Nati...

Entrepreneur Exchange: Building Your Brand

July 31, 2014 20:10 - 39 minutes - 36.2 MB

Creating a brand sounds great, but how do you get started? Entrepreneur Exchange hosts Jeff Neuville and Gary Muller are joined by Matt Everley from m.e. Design Lab to discuss how to go about building your brand, even getting into the psychology and meaning of your brand’s colors. Color psychology? Who knew? Also, Small Businesses of the Month range from marketing drones to home-town eats and ice cream. Listen in for your small business and start-up tools and tips.   Gary Muller is t...

Entrepreneur Exchange: Manufacturing Solutions Center

June 24, 2014 20:09 - 37 minutes - 34.5 MB

Are manufacturing start-ups dead? Not if you hear what is going on with the Manufacturing Solutions Center in western NC. Entrepreneur Exchange co-hosts Jeff Neuville and Gary Muller talk with Dan St. Louis, the Executive Director of the Manufacturing Solutions Center (MSC) and find out how the MSC helps start-ups as well as existing small businesses with their marketing, product development, and product proto-typing. And Jeff and Gary’s Small Businesses of the Month range from Europ...

Entrepreneur Exchange: Promoting Your Business

May 27, 2014 20:45 - 34 minutes - 31.3 MB

Is Facebook still a viable way to promote your small business? Hosts Jeff Neuville and Gary Muller are joined by Susan Grunwald, owner of The Creative Edge (www.thinkcreativeedge.com) in Atlanta, to discuss how to set up a business Facebook page and how to make sure your posts reach your target audience. In addition, Jeff and Gary review the most popular franchises for starting a home-business and share their Small Businesses of the Month. Have a candidate for the Entrepreneur Exchan...

Entrepreneur Exchange: Getting the Grant

April 29, 2014 15:46 - 33 minutes - 30.5 MB

Is there a grant out there for your business?  Listen to this month’s Entrepreneur Exchange to find out if there are grants available for your business and where you should look for them.  Mandy Pearce, a grant-writing expert and owner of Grant Crews, joins co-hosts Jeff Neuville and Gary Muller to talk about grant opportunities for business and how business owners should prepare their grant proposals.  Plus Jeff and Gary highlight their Small Business of the Month.   Gary Muller is ...

Entrepreneur Exchange: Buying Or Selling A Business

April 01, 2014 20:34 - 39 minutes - 36.4 MB

Sometimes the best way to get into business is to buy an existing business.  Hosts Jeff Neuville and Gary Muller discuss the pros and cons of buying a business with Todd Blair, a Business Broker and Certified Valuation Analyst with Murphy Business and Finance Corporation, who explains what you should think about before buying--or selling--a business.  Todd shares how business are valued and provides some tips he's picked up in brokering business transactions.  In addition, Jeff and G...

Entrepreneur Exchange: A Helping Hand to Small Business

March 04, 2014 15:11 - 30 minutes - 27.8 MB

NC Small Business Center Network Lends a Helping Hand to BusinessWhat support and resources are available to assist small businesses in your area?  In North Carolina the Small Business Center Network works with start-ups and existing small businesses to help entrepreneurs start and grow their business.  George Millsaps, Director of the NC Small Business Center Network, and Renee Hode, Director of the Charlotte region of the Small Business Center Network, join hosts Jeff Neuville and ...

Entrepreneur Exchange: Automotive Answers

January 28, 2014 17:49 - 37 minutes - 34.2 MB

It was time to buy a car and David Washco had spent hours researching the right car. He'd tried to find the best price and made numerous visits to dealerships.  One evening, during another marathon online information gathering session, his wife urged him to just buy it already.  David finally did...but thought to himself there had to be an easier way.  Washco is now founder and president of GoPriceDrive.com - a website that lets prospective buyers have car dealers bid for their busin...

Entrepreneur Exchange: Using Social Media to Get Your Message Out

January 02, 2014 19:35 - 41 minutes - 37.6 MB

Hosts Jeff Neuville and Gary Muller discuss how small businesses and start-ups can use social media to get their message out to their target audience without breaking the bank.  Guest Matt Rudisill, an expert consultant on using social media to promote business and founder of the Leadership Academy, shares his insights and identifies the five social media platforms you should consider for your business.  Jeff and Gary also share their small businesses of the month, one of which will ...

Entrepreneur Exchange: Business Lessons From the Movies

December 05, 2013 14:00 - 45 minutes - 41.3 MB

What business lessons can we learn from the movies?  Jeff, Gary, and special guest Alan Jackson of theMESH.tv share a batch of films that any entrepreneur can enjoy over the holiday season... and possibly receive a good message message in the process.  Most of the movies are pretty straight-forward with their business lessons... others may be stretching it a bit.  Plus, all three share take part in the ongoing tradition of sharing their small business of the month.  It's another epis...

Entrepreneur Exchange: Funding Issues for Small Businesses

November 12, 2013 21:48 - 37 minutes - 34.4 MB

What's one of the biggest challenges for entrepreneurs and start-ups?  Usually, it's getting funding to make their company a reality.  Jeff and Gary welcome their special guest, Mike Arriola, Regional Manager with the Small Business Administration, to talk about Funding Issues for Small Business as well as to share their "small businesses of the month". Gary Muller is the Business Programs Department Head of Catawba Valley Community College (www.cvcc.edu), as well as a member of the ...

Entrepreneur Exchange 3: Community College Entrepreneurship

October 03, 2013 13:00 - 31 minutes - 28.8 MB

What is the role community colleges can play in supporting start-ups and entrpreneurs?  That's the discussion that Jeff and Gary have with their special guest, Karen-Michelle Mirko.  The panel discusses some interesting business news of interest to entreprenuers, jump into their discussion of community colleges, and wrap up with their "small businesses of the month". Karen-Michelle Mirko is the Vice-President of Marketing, Sales and Meaningful Collisions with the National Association...

Entrepreneur Exchange 2: Lean Marketing Strategies for Small Businesses

September 03, 2013 13:00 - 51 minutes - 46.8 MB

How can you market your small business when you're just getting started?  What are some lean strategies for marketing your small business?  Jeff and Gary are joined by Sherré DeMao of SLD Unlimited Marketing/PR Inc. to discuss some strategies from her book, "50 Marketing Secrets of Growth Companies in Down Economic Times". Sherré DeMao is founder and Chief Marketeer of SLD Unlimited Marketing /PR, Inc., an award-winning strategic consulting, marketing branding and public relations fi...

Entrepreneur Exchange 1: The Elevator Pitch

August 26, 2013 17:31 - 33 minutes - 31.1 MB

Meet Jeff Neuville and Gary Muller, two individuals involved in helping teach entrepreneurs the in's-and-out's of starting and growing a new business.  This is the first episode of their new show, "The Entrepreneur Exchange", where they talk about the world of start-up businesses and share their expertise with listeners. In this first episode we get to meet both Jeff and Gary, learn about the format of the show, and talk about the first topic: "The Elevator Pitch".  How can you succe...