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45: Right-Fit Student Targeting at Saint Louis University w/ Jay Goff
Enrollment Growth University: Higher Education
English - June 18, 2018 09:00 - 14 minutes - 20.5 MB - ★★★★★ - 23 ratingsCourses Education growth highereducation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 44: Blogging at Hope College w/ Jennifer Fellinger
Jay Goff, Vice President for Enrollment and Retention Management at Saint Louis University discusses how SLU has moved away from the spray-and-pray model when it comes to prospective student list buys and found a much more creative and data-driven targeting approach.