35: Athletics’ Role in Brand Strategy at University of Florida w/ Bruce Floyd
Enrollment Growth University: Higher Education
English - April 09, 2018 09:00 - 19 minutes - 26.6 MB - ★★★★★ - 23 ratingsCourses Education growth highereducation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 34: First-Year Retention Data at Flagler College w/ Joseph Provenza
Bruce Floyd, Social Media Manager at the Florida Gators discusses the communications role that athletics can play as a part of an overall brand strategy when your athletic social accounts have twice the followers as your university’s primary pages.