How to understand and attract Hispanic shoppers - A conversation with Ariela Nerubay
Embracing Change
English - August 04, 2022 14:48 - 58 minutes - 54 MB - ★★★★★ - 2 ratingsMarketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How fintech is changing the game for unbanked minorities - An interview with Val Infante from MyBambu
Next Episode: The Music Industry in the Age of Digital Distribution
The need to change how we communicate with and engage Hispanic clients is becoming more pressing than ever. The fact that they represent such an integral part of our economy can no longer be overlooked, which means companies must expand their reach online to keep up! In a new episode of Embracing Change, I had the pleasure of speaking with Ariela Nerubay, EVP and CMO from Curacao, about how digital transformation has changed how we communicate with and engage Hispanic clients in the United States.
Gerardo Kerik - Digital Strategist at WSI