Ep 1: Why a focus on retention is key to eCommerce Success: Christian Hoppe
In Reviews We Trust
English - February 28, 2022 22:00 - 17 minutes - 12.3 MBEntrepreneurship Business e-commerce growth business direct-to-consumer dtc reviews shopify shopify apps ecommerce saas Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode Callum McKeefery, host and CEO of REVIEWS.io is in conversation with Christian Hoppe, the founder of You Tube agency Forwrd and former Head of Online at Waterdrop , discussing the leading topics in e-commerce right now.
They talk about the best ways to tackle the rising costs of acquisition, the challenges of attribution and importance of focussing on retention, alternative ways to engage with your customer and plans for the future.
Episode links:
Christian Hoppe:
linkedin.com/in/christianmhoppe
twitter.com/christianmhoppe
forwrd.agency
en.waterdrop.com
Callum Mckeefery:
linkedin.com/in/callum-mckeefery-1086b47/
https://twitter.com/callummckeefery
Show notes:
discord.com
partnerleague.net
beardbrand.com/products/alliance-membership
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