This episode features a conversation with Dru Carpenter, Founder & CCO of Slippy.io. We discuss how brands can personalize the unboxing experience and why this is important.

On the Show Today You’ll Learn:

The best Marketing channel with a high opening rateHow to can increase the lifetime value of your customersWhy the unboxing experience of the customer is so crucialWhy personalization is essentialAnd more

Dru Carpenter is the Founder & CCO of Slippy.io. Dru started selling online ~ 6 years ago and joined a fulfillment company called Huboo as one of their first sales hires. He helped scale that business to Series B, and then decided to jump back into the early-stage startup world by joining a company called Scribeless, which provides “handwritten" direct mail services.

Combining his experience in selling and then providing fulfillment and direct mail services, he founded slippy to create a new marketing channel for eCommerce and enable brands to personalize the unboxing experience.

Links & Resources

Website: https://www.slippy.io/
LinkedIn: https://www.linkedin.com/company/slippyio/about/

Continue the Conversation

In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.

Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.

This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.

Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC

Join here: https://www.clauslauter.com/ecom-merchant-pro/

Subscribe & Listen Everywhere:

Listen On: ​clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast

By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.Tag the podcast on Instagram @clauslauter and let me know what you like about it.If you like the content and would like to support the podcast, you can buy me a coffee here.Support the show

Join 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com