Eating Crow Episode 22: Kelly Parthen

Kelly Parthen is a Pea Brain.

Her company, Bean Sprouts asks each employee to name themselves after a fruit or veggie. Bean Jovi, The Podfather, etc.

She even signs her emails, "peas out."

It's not a gimmick, it's how they operate at their core.

As a female founder and CEO she's experienced the challenges of raising money and growing a business.

Especially a business she knew nothing about.

By the end of our call I was ready to apply for a job.

Key Takeaways for Leaders and Entrepreneurs:

Go where your customers areTraining is everythingWeed in vs. weed out

Kelly's Eating Crow Moments:

Closing their first storeHiring a COO for a 20 store company when they were at 4 storesNavigating COVID

It's not often I put a follow up after the Eating Crow Moments. Frankly, Kelly and her partner, Shannon, are really sharp operators. They have a unique ability to see around corners and anticipate critical market shifts. For example, they use a revenue share with their partner destinations vs. paying rent. This has allowed them to not only survive the COVID downturn but look at 2021 as a growth year.

You can find Kelly here:

LinkedIn: https://www.linkedin.com/in/kellyparthen

Website: http://www.beansproutscafe.com

Twitter: https://twitter.com/BeanAppetit

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