Every year, Norwescap provides aid and assistance to 30,000 Northwest New Jersey families with a wide range of services customized to the unique needs of each beneficiary. Their areas of service include education, employment, financial capacity building, health & nutrition, house & energy services, and volunteerism & civic engagement. 


Today, Dan welcomes Norwescap’s Chief Development Officer Heather Thompson to the show to discuss how Norwescap has helped empower families and individuals to thrive since 1965 as well as their remarkable and nimble pivot during the pandemic. 


Topics discussed include: 


- How Norwescap promotes an investment mindset with their donors 


- Quantifying impact with societal ROI 


- Including beneficiaries operationally within the organization and fundraising efforts


- Challenges of raising money from individuals when your organization receives government support 


- Norwescap's digital and programmatic transformation during the pandemic and lessons learned 


- And much more, including Heather's inspiring origin story in non-profit sector and how the theatre prepared her for life as a fundraiser 


Show Notes:


https://norwescap.org/


https://norwescap.org/contact-us/


https://www.linkedin.com/in/heather-thompson-she-her-70b5235/