Driving B2B Sales Revenue artwork

#46 Lessons From Three Decades on the Front Lines of Modern Selling

Driving B2B Sales Revenue

English - May 31, 2021 09:00 - 35 minutes - 24.2 MB
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ABOUT THE GUEST - PAUL LESSER, ENTERPRISE SALES EXECUTIVE AT NECTAR 

Paul Lesser is an experienced enterprise software sales professional, selling subscription software to Fortune 1000s companies. Part of his expertise is provisioning enterprise collaboration environments that consist of Microsoft, Cisco, Zoom, Genesys, Avaya, or any other platform. Representing Nectar Services, his approach to sealing sales deals stem from adding value to his prospects and customer relationships. Among the many successful deals he has closed is selling Nectar Software to a global financial firm in a 60-month term commitment at $50,000.00 MRR with the opportunity to grow the MRR to $100,000.00+. 

With a customer-centric approach, Paul’s passion is about finding the root of his customer’s problems and moving into the opportunity of providing the solution through the sales process that leads to closure. 

You can know more and reach out to Paul Lesser through his LinkedIn - https://www.linkedin.com/in/paullesser/
 

ABOUT THE EPISODE  

Paul got his start in sales behind a black piece of felt on the counter of a jewelry store a lot of decades ago and he hasn’t stopped selling since. Soon enough though, Paul transitioned to selling B2B and in the last decade or so selling at the enterprise level.  

Paul was very deliberate about not going into management - it was the selling and the people that he loved, and that’s where he’s excelled throughout his career.  

Paul shares a ton of wisdom in the episode gleaned from his three-plus decades in professional, B2B sales. It’s a great episode from a veteran bag carrying rep - check it out, I think you’ll enjoy listening as much as I enjoyed having the conversation and learning about Paul, his journey, and some of the lessons he’s learned along the way.