#1 Introducing the Driving B2B Sales Revenue Podcast

ABOUT THE EPISODE 
This is a short (5-minute) episode to introduce the host and the concept for the show. 

Host David Masover first talks about his own journey in B2B sales and how overcoming early struggles as a sales professional led him to the systematic and process-focused approach to sales force optimization that he is well known for now in his third decade in B2B sales. 

David then spends a few minutes talking about the concept behind the podcast itself and why he created it. The podcast will focus on interviews with front line B2B sales leaders (managers, directors, VPs, etc.), the challenges they are facing against their sales goals and within their sales organizations and what they are doing to overcome them. In other words, what are they doing to Drive B2B Sales Revenue! 


ABOUT THE GUEST 
David Masover got his first sales job in 1991 selling commodity computer supplies. With no background in sales, no training and no clue how to get from staring at the phone to booking orders, David invented the sales process (he wasn’t the first, but he didn’t know that at the time). 

Since then, David has found success in several front line sales roles; as a manager; as an executive; as the co-founder of Branders.com - a successful web 1.0 dot com start up; and as an author, consultant, and content creator. 

You can learn more about David and his work as a Sales force Development Consultant at his web site www.davidmasover.com.