14: Harnessing the Power of the Story for Clients - Julie Davis Salisbury

Discover Your Talent–Do What You Love

English - May 21, 2015 18:43 - 31 minutes - 14.7 MB - ★ - 1 rating
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Previous Episode: 13: Use of Master-Protégé Model at All Ages and Life Stages - James Moore

Next Episode: 15: ‘Netweaver’ Builds Relationships By Helping Others - Bob Littell

At The Bee Colony, founder Julie Salisbury helps clients unearth their unique story to blend communications with communities of support and engagement, creating social and cultural movements that support a purpose, belief or brand platform. Her work synthesizes traditional and emerging media to build brands with sustainable social currency. At age 26, she was working at an ad agency that was going downhill. Two clients leaving the agency offered to go with her if she set up shop. Despite never having started a firm, the story of The Little Engine That Could inspired her to take the leap.