Ep 94: DTC Brand Stories: How immi is disrupting the instant ramen industry

DTC Podcast

English - April 23, 2021 18:22 - 46 minutes - 107 MB - ★★★★★ - 27 ratings
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Previous Episode: Ep 93: Industry Changing Innovation with Trade Coffee

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Today we’re introducing the newest addition to the DTC Podcast family - DTC Brand Stories.

Our first guest is Kevin Lee (K-Lee), co-founder of immi, the world's first low carb, high protein instant ramen. 🍜

🎧 Listen to the episode for:

Immi's origin story & product discovery journey
Immi’s growing pains
What they’ve learned since going to market
The benefits of building in public and
Their vision for the Immi community moving forward

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