Ep 91: Brunt Takes on the $30B Workwear Market

DTC Podcast

English - April 15, 2021 18:58 - 46 minutes - 63.5 MB - ★★★★★ - 27 ratings
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On this episode of DTC Podcast we check in with Eric Girouard, founder of Brunt Workwear, a DTC brand catering to an often-overlooked demographic: tradesmen👷.

Listen to the pod for:

📦 Brunt's origin story and product development journey

📦 A pre-launch roadmap that you can steal

📦 Why micro-influencers with a niche audience are the way to go

📦 A friendly reminder to always let research and data guide your decision making

Plus we've thrown in Good Will Hunting and Home Improvement references for good measure. Can I get an "Aeeuuhhhhh"!? 🔨 😉

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Watch this interview on YouTube - https://dtcnews.link/video