Ep 369: Avoiding the Q1 Hangover on Meta Ads (Plus our 3 Pillars of Success for 2024) | AKNF

DTC Podcast

English - January 12, 2024 16:10 - 23 minutes - 21.7 MB - ★★★★★ - 27 ratings
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Previous Episode: Ep 368: Nick Shackelford BREZes to a Milly in 8 Months – THC Meets CPG

Next Episode: Ep 370: The Anyday Microwave Renaissance: Story-Telling with Plain Text Emails

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It's All Killer No Filler and today we're talking with Nate, Taylor and Jacob about the 2024 State of the Union for Meta Ads including our 3 pillars of success, how to avoid the Q4 hangover, our thoughts on the raging Cost Cap Debate, and Zuck's Macadamia - Kobe Leave-The-World-Behind Compound.

Check out this sweet Cost Cap debate thread: https://twitter.com/oliviaakory/status/1744734724097245442

Timestamps:
[00:00:00] Introduction: Overview of Today's Meta Ads Discussion
[00:02:30] Q1 Challenges in Meta Advertising: Spend and Conversion Rate Dynamics
[00:05:00] Effective Media Mix and Ad Strategies for Early Year Marketing
[00:07:30] Bid Strategies on Meta: Cost Caps and Conversion Focus
[00:10:15] Integrating TV and Digital Strategies in 2024
[00:12:45] Data-Driven Decision Making: Leveraging Analytics for Meta Ads

Hashtags:
#MetaAds2024 #DigitalMarketing #Q1MarketingStrategies #MediaMix2024 #MetaBidStrategies #DataDrivenMarketing #DTCAdvertising #FacebookAds2024 #OnlineMarketingTrends #CreativeAnalytics

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Twitter Mentions

@oliviaakory