Ep 154: AKNF - TikTok Creative Optimization and The Sounds That Pay

DTC Podcast

English - November 20, 2021 00:12 - 22 minutes - 52.4 MB - ★★★★★ - 27 ratings
Marketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Bonus: Retention is the new Acquisition, Why "Buying Again" is more important than subscription with Repeat's Alex McEachern

Next Episode: Ep 155: Real Talk On The Supply Chain Crunch, Word's Best Checkout Experience, and the Future of NFT

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Welcome to All Killer No Filler, and today we’re talking with Spencer from Pilothouse TikTok team as well as Sam and Kyle from Helmkin, who currently run DTC’s TikTok Ads.

We cover:

How to treat creative testing differently on TikTok
How brands are innovating to be more native on the platform
Lead Gen in q4 on TikTok
Big Brands Doing Organic Awesomely (like Duolingo)
The Psychology of Dr. Squatch
Eric gets dropship trolled on TikTok.

Subscribe to DTC Newsletter - https://dtcnews.link/signup

Advertise on DTC - https://dtcnews.link/advertise

Work with Pilothouse - https://dtcnews.link/pilothouse

Follow us on Instagram & Twitter - @dtcnewsletter

Watch this interview on YouTube - https://dtcnews.link/video