DTC Podcast artwork

Brunt Takes on the $30B Workwear Market

DTC Podcast

English - April 15, 2021 18:58 - 46 minutes - 63.5 MB - ★★★★★ - 27 ratings
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On this episode of DTC Podcast we check in with Eric Girouard, founder of Brunt Workwear, a DTC brand catering to an often-overlooked demographic:  tradesmen👷.  




Listen to the pod for:  


📦  Brunt's origin story and product development journey 


📦  A pre-launch roadmap that you can steal  


📦  Why micro-influencers with a niche audience are the way to go  


📦  A friendly reminder to always let research and data guide your decision making  




Plus we've thrown in Good Will Hunting and Home Improvement references for good measure. Can I get an "Aeeuuhhhhh"!? 🔨 😉