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Everything You Need To Know About Latinx Marketing

Digital Marketing Victories

English - December 07, 2020 11:00 - 1 hour - 44.7 MB - ★★★★★ - 4 ratings
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Previous Episode: Ep 05: How To Grow Your Business With Content Marketing – Lori Sullivan
Next Episode: Ep 07: Using Data to Persuade, Train and Pivot your Marketing Team and Strategy - Janet Driscoll Miller

Learn more about how to target the Latinx Community with Javier Von Westphalen from Emergent Element.

Key Takeaways: 

What is the most common mistake in global brands when targeting different cultures?We’ll talk about how you create a plan to understand, connect, and engage with a different cultural community in the long term.How you determine the searcher’s intent (for an SEO project) when the searcher might *not* be your end target audience. How to use WhatsApp as a channel with Latinx Market and how to successfully engage using that channel.  

Connect with Javier

Check out Javier’s websiteFollow Javier on TwitterConnect with Javier on LinkedIn and FacebookContact him by phone (410) 989-5484

Resources Mentioned

Find on episode webpage.

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