Make your sales about dreams coming true, with Paul Higgins

The Personal Brand Business Show - Personal Branding, Social Media Marketing, Sales & Expert Business for the Entrepreneur

English - August 15, 2022 04:00 - 41 minutes - 56.5 MB - ★★★★★ - 2 ratings
Marketing Business Entrepreneurship business marketing entrepreneur entrepreneurship leadership finance health entrepreneurs interview fitness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Rewiring your mind for your own brand of success, Osmaan Sharif

Next Episode: Success comes from who you are, with Dr Jay Laguardia

A lot of people in sales start with the solution and try to find a problem to make it fit. When you sell a hammer - everything looks like a nail.

This week on the podcast I'm joined by sales veteran Paul Higgins about how we can really get to what the win win opportunity 'really' is and then, how to provide the right value.

By focusing on diagnosis first and then prescription last we develop a sales process which is service led and provides value along they way whether people buy or not.

Paul's Website : https://paulhigginsmentoring.com/

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