The #DigitalDyans are back at it again with SEASON 2, packed with more info, laughs and guests! The dyans kick off the season premiere with a discussion around SEO, a vital cog in the consumer journey. They discuss how they make it easier for consumers to find the products and services they want, without having to go to page 2 of a Google search. Sit back and absorb the wealth of information as they interview Wasanga on the fundamentals of Search Engine Optimisation.

Ad of The Week: 
Le Coq Sportif x Bafana Bafana: https://twitter.com/LeCoqSportif_SA/status/1313040041078403072

Resources:
10 Tips about SEO: https://neilpatel.com/blog/10-most-important-seo-tips-you-need-to-know/
The POPI Act: https://www.mediaupdate.co.za/marketing/149430/what-popi-really-means-for-sas-direct-marketers
Google Search Console: https://search.google.com/search-console/welcome
Mobile-First Indexing: https://developers.google.com/search/mobile-sites/mobile-first-indexing#:~:text=Mobile%2Dfirst%20indexing%20means%20Google,page%20to%20a%20user's%20query.

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