Ep. 69: Six Things Every Dentist Should Know About Marketing
Dental Business RX
English - January 09, 2023 10:00 - 33 minutes - 31 MB - ★★★★★ - 22 ratingsManagement Business dental dentalbusiness dentalconsultant dentalconsulting dentaleconomics dentalmanagement dentalmarketing dentalpractice dentaltown dentist Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
There are a ton of options out there for advertising your practice (direct mail, SEO, Google ads, social media, implant funnels, etc), but what do YOU need to do from a business owner perspective to make sure your marketing is highly effective and doesn’t waste money? That’s what Jeff covers in this week’s episode!
6:42 – Having the right expectations
9:23 – Setting your budget
10:47 – Tracking results
14:30 – Understanding the “production line” as it relates to new patients
18:59 – The two most important metrics you need to use
26:00 – Getting new patients on the schedule
29:05 – Making time to manage your marketing campaigns
New Patient Call Log - https://www.mgeonline.com/np-call-log
New Patient Intake Form - https://www.mgeonline.com/np-intake-form
Mystery Call - https://www.mgeonline.com/your-mystery-call
The MGE New Patient Workshop - https://www.newpatients.net