Part 1 of 2 - Interview with Isaac Simpson
Demystifying Data
English - March 04, 2020 13:43 - 20 minutes - 19 MB - ★★★★★ - 2 ratingsMarketing Business Management data science business marketing experiential marketing marketing podcast Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Case Study: Measuring On-Premise Experiential
Next Episode: Episode 33: Part 2 - Interview with Isaac Simpson
In this Part 1 of 2-part series, Chris talks with Isaac Simpson from NVE Experience Agency, who is also a writer for a daily culture trend newsletter called The Future Party.
In this interview, it is all about Influencer Marketing, the maturing of the market, and how agencies were built to support the Influencer marketing world. Isaac has some great thoughts about the agency model best way to deliver this type of service is still in development.
They also talk about the tools on how to find the right Influencers, what advertising is doing in this market, with a few case studies.
Links of Interest
Isaac SimpsonNVEThe Future PartyInstagram: insta_repeat