In the world of B2B marketing, navigating through the evolving landscape can often feel like uncharted territory. However, within each challenge lies a unique opportunity for growth and innovation. In our most recent podcast episode of Demand Gen Studio, we had the privilege of delving into the experiences and insights of Brittany Carter, Director of Marketing at Kopis. Our conversation provided a fascinating glimpse into the dynamic world of B2B marketing, shedding light on her strategies, triumphs, and lessons learned along the way.