How This Supplement Brand Blew Up Online With 1 Product: Seed’s Marketing Insights
DEEP DIVE INTO BUSINESSES
English - April 13, 2022 18:30 - 21 minutes - 19.9 MBMarketing Business Entrepreneurship ecommerce marketing marketing tips entrepreneur entrepreneur stories entrepreneur interviews ecommerce strategies email marketing finance growth hacks how to build a brand Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Black Rifle Coffee’s Success: 6 Marketing Strategies Revealed
In episode 58, we dive into the strategy behind Seed’s business success within the probiotic market.
Every week we will take a deep dive into a business and share with you some of the marketing & business strategies that helped these businesses scale. (🎧Listen Here: http://bit.ly/DeepDiveIntoBusinessesAudio)
Timestamps:
2:55 Try to break down your content strategy into building blocks. For example, SEED breaks down its ingredients into content pillars to help educate the consumer on what the product does.4:50 How to Get People To Buy Your Subscription Program7:34 Your Design Should Align with Your Brands Mission & Story. SEED has a very minimalistic, clean design that aligns with its brand's mission. Their marketing content reads like a full-fledged course on biology.9:59 Create an accountable influencer program that educates.14:04 SEED uses Proof through Science & Research to strengthen their brand position & product values.15:33 Showing Proof of How Your Product Works Is Essential