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Today I want to talk about how you can be the kind of asshole or jerk that women love! There are two kinds of assholes, the caring asshole and the uncaring asshole.

The caring asshole, and this is where 99% of nice guys end up after deciding they are going to be asshole for a change, goes from being nice to being an asshole by becoming misogynistic, insulting women, putting them down, acting overly macho, etc.

Now even though a guy may be acting like this, he still cares what these women think of him. He still cares about getting these women to date him or to like him. He still wants validation from women. The women’s reactions are important to him.

The uncaring asshole literally does not care about what women think of him. He doesn’t usually directly insult women, although he can. But he doesn’t invest a lot of energy or emotion in any of his interactions with women. This is the concept most former nice guys miss.

The uncaring asshole has a very aloof and detached attitude. He is not focused externally – it’s all  internal. This guy sees himself as the prize or the higher value person in his interactions with women. And this attitude is sub communicated in everything he does. You can see it in the way he speaks and you can see it in his behavior. His mannerisms, body language, and tonality are what communicate his uncaring asshole attitude. He’s the type of guy that can take it or leave it.

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