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Creating More Efficient SOPs with Say Gabriel
Data Beats Opinion
English - September 15, 2020 15:51 - 57 minutes - 52.2 MBMarketing Business Entrepreneurship analytics data beats opinion marketing segmetrics Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Descriptive Content & Authentic Marketing with Matt Giovanisci
Next Episode: Multi-touch Attribution Models with Dan Mcgaw
In this interview, Keith and Say discuss:
- The importance of modifying your typical checklist SOP
- The differences and the benefits of both a top-down system and a bottom-up system
- How she reduced her team’s revision process from 2-3 week to just 45 minutes
Say’s motto for her team is, “Done is the new perfect.” She believes failure is just the first step to success and she wants to get you just as excited as she is about effective processes and how they can not only help you, but they can help your team, your clients, your marketing, your sales, and so much more.