NOPE! The 'freebie' part of your marketing will NOT land you sales. That's just not what it's for. Your freebie is the start of the process in funnel marketing and it has a very specific purpose. And that is NOT to make sales!

But of course...avoid it at your peril!

In today's episode I'm going to tell you the truth about funnel marketing in 2020 including:

What role your freebie plays if not 'to generate sales'? How to effectively use your freebie in the wider funnel marketing process to actually sell online. How to dramatically increase your online sales using a different approach to funnel marketing you might not have considered yet. And how to adapt your funnel so it's appropriate and effective in today's world.

Now, rather than just 'tell you', I'm going to use a very specific example to help you understand this properly. It's a funny one but I think you'll like it!

P.s. If you want to go further with this, I've just finished writing a really rich 33 page PDF explaining funnel marketing in a lot more depth, along with the three bridges we must build and cross to build a six figure online business.

The new guide - Stop Faffing Start Scaling - is available now... (and yes, this is a freebie!)

https://daretogrow.co.uk/sixfigures

Other links I mentioned:

Expansion Scale Up School - https://daretogrow.co.uk/expansion/ Pre-Ex Start Up School - https://daretogrow.co.uk/preex/

BIO

Lisa Bean is the founder of the multiple six figure business DARETOGROW and author of the Amazon topping book First Sh!t Version. Through her online programmes she teaches purpose-driven entrepreneurs how to launch a business to make a living doing what they love and how to scale that business to six figures online.

Having sold over £1m of services in her businesses (across marketing, recruitment and online training), Lisa specialises in helping people craft their stand out message, launch their offer and scale using funnel and content marketing.

She is a self confessed video geek and regularly releases vlogs of her travels and business journey.

From the UK originally, Lisa recently put her belongings into storage to travel around Europe with her partner and whippet.

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