Episode 26 - Growing Cheese Sales With Pizza Partnerships

Your Dairy Checkoff

English - October 25, 2023 12:47 - 10 minutes - 8.24 MB - ★★★★★ - 13 ratings
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Previous Episode: Episode 25 - How Has Dairy Consumption Changed In Schools And Kids? New Youth Wellness Research Focuses Industry Direction.

Next Episode: Episode 27 - What Has The Checkoff Done In 2023 and What To Look Forward To In 2024

A new dairy checkoff growth program, in collaboration with pizza partners, is set to boost cheese consumption by over 12 million pounds, primarily focusing on international markets. On the domestic front, Domino’s has introduced Pepperoni Stuffed Cheesy Bread to its menu. Dairy Management Inc. (DMI) has supported Domino’s, including consumer research for the successful launch of this product, and they plan to work on an enhanced loyalty program.

Listen as Paul Ziemnisky, DMI’s EVP of Global Innovation Partnerships discusses the checkoff’s new cheese program with Scott Wallin, DMI’s VP of Industry Media Relations. Restaurant partnerships are a collaborative effort and a powerful means to enhance the dairy industry's presence in the global food market. Tune in to find out!

To learn more about the national dairy checkoff and your local dairy checkoffs, please visit www.usdairy.com.

Host & Guest:

Guest: Paul Ziemnisky, Executive Vice President of Global Innovation Partnerships at Dairy Management Inc.

Host: Scott Wallin, Vice President of Industry Media Relations