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Tema Frank Takes Us On Her Success Journey
Daily Marketing Discovery with Ali Salman
English - June 18, 2016 16:16 - 25 minutes - 29.7 MB - ★★★★★ - 64 ratingsMarketing Business advertising growth marketing passion accountant biz business dentist entrepreneur financialadvisor Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Introduction:
Tema Frank has been helping businesses and organizations market themselves more effectively on the Internet since the late 1990s. In 2001 she founded Web Mystery Shoppers Inc., one of the world's first remote usability testing companies, and one of the very few to do large-sample size usability testing.
In 2012 she launched the Frank Online Marketing Show, a weekly podcast devoted to helping Canadian companies become more successful online.
She has taught e-marketing at the University of Alberta and the Université de Pau et des Pays de l'Adour (in France), given seminars and workshops on the topic, and written about how the internet can help businesses sell more and communicate better.
She is also the author of the best-selling book, "Canada's Best Employers for Women: A guide for job-hunters, employees and employers."