How to Properly Design a Services Page 👨🔬
Daily Marketing Discovery with Ali Salman
English - April 30, 2018 21:08 - 9 minutes - 9.15 MB - ★★★★★ - 64 ratingsMarketing Business advertising growth marketing passion accountant biz business dentist entrepreneur financialadvisor Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 🤝 How To Build Trust As a Service Provider With Your Potential Customers
How To Design Your Service Pages To Convert
Consider your service based business website as an interactive salesperson, where your job is to convince potential clients through summaries (rather than boring old service descriptions) why your services are the ones they should choose over other local competitors.
# 1: Help customers find the page
# 2: Your Headline (First thing people will read) & What you say before the fold.
84% of the traffic don't scroll beyond the first fold. What appears at the top of the page vs. what’s hidden will always influence the user experience — regardless of screen size. The average difference in how users treat info above vs. below the fold is 84% Source