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How to drive patient acquisition with precision marketing
No Normal Show by BPD
English - April 15, 2024 18:13 - 30 minutes - 27.8 MB - ★★★★★ - 9 ratingsBusiness News News Business Marketing healthcare marketing healthcare communications healthcare crisis normal no normal health advertising advertising communications digital marketing no normal show Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Election Year: Navigating Healthcare Through Politics
Patient acquisition is HOT on the minds of healthcare marketers. As the race for first-party data, AI, and personalization heats up, service line marketing ROI has never been more critical. Join Anne DiNapoli Block, Managing Director, Data Solutions & Analytics at BPD; and Ben Fuqua, Senior Vice President of Data & Analytics at Revive as we discuss the challenges, roadblocks, and future of precision marketing.