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CUES 63: Using Data to Create Exceptional Member Experiences: An Interview With Brian Scott

CUES Podcast

English - October 22, 2018 04:00 - 23 minutes - 10.8 MB - ★★★★ - 8 ratings
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To use analytics to create an exceptional member experience, credit unions need to know the potential impact of using descriptive, predictive and prescriptive data. SVP/Sales and Solutions Consulting for CUES Supplier member PSCU, Brian Scott talks in this episode about how data forms the foundation of the member experience —and can guide CUs on their next steps in using data to help members.