UX expert Matthew Oliphant stops by the show to help define what data-driven design even means! We discuss testing assumptions before a project begins, as well as how UX research affects process and the project lifecycle. From critical business decisions to design and development, we chat about different ways to test a website or app, real-world scenarios of testing, and how to make sense of it all to fulfill client and user goals.
< Download MP3 >      < Listen on ctrlclickcast.com >

Show Notes:
usertesting.com usability.gov Optimizely Salt & Straw Human Performance Engineering User and Task Analysis for Interface Design Staging (cooking) Boys Over Flowers Expatriate Tapeheads (line at 1:18) Leave us a review on iTunes Review our show on Stitcher



Sponsored By