Rise Uncommon Folk
41 episodes - English - Latest episode: 9 months ago - ★★★★★ - 1 ratingWe go behind the scenes and uncover the person and journey behind the successful modern creative brands, services and concepts we see today. Discovering just what it takes to go from an idea to scaling to a well-known creative venture.
We find out how these innovators got their unique idea off the ground, the challenges faced along the way, and learn more about the niche creative industry they work in. From these personal accounts, we learn real-life advice from the valuable lessons learnt, and hope the journey inspires and helps you to carve your own lifestyle-driven, creative path.
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Episodes
Lydia Bolton: The slow fashion designer making major changes at the core of the industry
August 09, 2023 07:19 - 1 hour - 55.6 MBLinks Lydia Bolton About this episode We were honoured to welcome Lydia Bolton into the Club to share her incredible founder story during this very special live episode of the podcast. From realities of working in the industry as a fresh fashion grad, to the moment she realised she had a responsibility as a founder to create the designs and changes in the industry that she want's to see. Since this moment Lydia has taken the industry by storm and become a leading force for upcycling mo...
Jenna O'Keefe: Three steps to reignite your creative spark
May 09, 2023 14:49 - 49 minutes - 45.3 MBDiscover more about Jenna O'Keefe Follow Jenna on Instagram. Discover Uncommon folk. In this episode: More about Jenna and get journey to become a leading confidence coach, including understanding her own mindset blocks Creative motivation and what’s at the core of losing your spark Tools and tips to stop being demotivated: Tip: Take the emotion and shame out of it. We often make ourselves feel worse as we are in a society where we always need to be productive. Tip: Set the bar low. ...
How to reignite your creative spark with Jenna O'Keefe
May 09, 2023 14:49 - 49 minutes - 45.3 MBDiscover more about Jenna O'Keefe Follow Jenna on Instagram. Discover Uncommon folk. In this episode: More about Jenna and get journey to become a leading confidence coach, including understanding her own mindset blocks Creative motivation and what’s at the core of losing your spark Tools and tips to stop being demotivated: Tip: Take the emotion and shame out of it. We often make ourselves feel worse as we are in a society where we always need to be productive. Tip: Set the bar low. ...
Valentina Milanova (Daye): The powerhouse tackling women's rights in health & business
April 27, 2023 08:40 - 59 minutes - 54.5 MBExplore Daye: https://yourdaye.com/ Follow Daye: https://www.instagram.com/meetdaye/ Want to join live podcast episodes? Explore Uncommon Club. Included in this episode: The purpose behind Daye and why Valentina wanted to make a change in women's health. The first steps Valentina took to build the innovative CBD tampons. How Valentina built the prototypes on her kitchen table How she funded the first prototypes and business at the beginning A real look into securing seed funding, inc...
Kira Matthews: Powerful journalling prompts for creative founders
April 11, 2023 20:43 - 1 hour - 63.2 MBEpisode links: Kira's website: https://www.kiramatthews.com/ Kira's Instagram: https://www.instagram.com/kirathebold/ Future self 90 day journal: https://www.kiramatthews.com/shop/p/the-future-self-guide-book Episode overview: Introduction to Kira Matthews and her mission Confidence as a founder, including: - How it doesn't have to be something you hold all the time - Confidence of being yourself - find your unique strengths and don't try and embody someone else's confidence. - Some...
Can journalling really help grow your business with Kira Matthews
April 11, 2023 20:43 - 1 hour - 63.2 MBEpisode links: Kira's website: https://www.kiramatthews.com/ Kira's Instagram: https://www.instagram.com/kirathebold/ Future self 90 day journal: https://www.kiramatthews.com/shop/p/the-future-self-guide-book Episode overview: Introduction to Kira Matthews and her mission Confidence as a founder, including: - How it doesn't have to be something you hold all the time - Confidence of being yourself - find your unique strengths and don't try and embody someone else's confidence. - Some...
Powerful journalling prompts for founders with Kira Matthews
April 11, 2023 20:43 - 1 hour - 63.2 MBEpisode links: Kira's website: https://www.kiramatthews.com/ Kira's Instagram: https://www.instagram.com/kirathebold/ Future self 90 day journal: https://www.kiramatthews.com/shop/p/the-future-self-guide-book Episode overview: Introduction to Kira Matthews and her mission Confidence as a founder, including: - How it doesn't have to be something you hold all the time - Confidence of being yourself - find your unique strengths and don't try and embody someone else's confidence. - Some...
Rachel Murphy (Women + Waves): How a passion for riding waves led to collabs with major brands
March 21, 2023 20:31 - 1 hour - 65.9 MBEpisode links Women + Waves: https://womenandwavessociety.com/ Women + Waves Instagram: https://www.instagram.com/womenandwaves/ Uncommon Folk: https://uncommon-folk.com/ What to expect in this episode: How it all began - defying tradition and following your true passion The start of the community - how to build a really engaging community online and off line The H&M collaboration - how it happened and what it's like to work with a major brand When Covid hit - how they continued the ...
{Expert Episode} Can you scale your audience and business with Instagram anymore? (Guest: Inge Hunter)
March 07, 2023 11:34 - 39 minutes - 36.1 MBBe gone are the glory days of scaling an Instagram at pace with relatively minimal effort. Now it feels like you can spend hours in crafting exceptional content, just for it to land straight in the abyss. In this episode we are joined by Instagram and overall marketing specialist to understand how we can get the spice back in the platform and get some home her top three tips to nail Instagram for business. We discuss: The mindset shift needed. The platform has changed in purpose, we need ...
Inge Hunter: Can you scale your audience and business with Instagram anymore?
March 07, 2023 11:34 - 39 minutes - 36.1 MBBe gone are the glory days of scaling an Instagram at pace with relatively minimal effort. Now it feels like you can spend hours in crafting exceptional content, just for it to land straight in the abyss. In this episode we are joined by Instagram and overall marketing specialist to understand how we can get the spice back in the platform and get some home her top three tips to nail Instagram for business. We discuss: The mindset shift needed. The platform has changed in purpose, we need ...
Gracie Tyrrell (Co-Founder of Squirrel Sisters): How to get stocked in over 2000 leading stores
February 21, 2023 11:31 - 1 hour - 65.1 MBFrom cacao brownie to peanut raspberry, if you have managed to grab a Squirrel Sisters snack, you will know exactly why they have become an award winning food brand. But it goes beyond this, although they have seen great success, they are on a mission to educate and offer truly healthy options to consumers. From co-founding the company at home with her sister Sophie, you will now see the Squirrel Sisters range in over 2000 leading stores (from Waitrose to Selfridges), but there really has b...
Bianca Cross (Mindful Market): Three ways that we can all drive positive sustainable change without the overwhelm.
January 17, 2023 15:46 - 41 minutes - 37.8 MBJoin the brilliant Bianca Cross, founder of Mindful Market as we have an open conversation on consumerism, how we go here and Bianca's expert tips on how you can be a huge part of the change to more mindful and sustainable shopping habits.
Kat Pither: How to change the face of an industry
January 10, 2023 20:39 - 1 hour - 55.5 MBJoin the live episode (hosted by Gemma) as we hear the exceptional story of how Kat Pither has grown the iconic wellness brand, Yogi Bare. Embedded in deep purpose, Yogi Bare not only offers innovative wellness accessories, but has created a welcoming, connected space for all. Kat shares her how she scaled the brand and give invaluable advice for those looking to start a purpose-led brand.
Kat Pither (Yogi Bare): The yoga brand changing the face of an industry
January 10, 2023 20:39 - 1 hour - 55.5 MBJoin the live episode (hosted by Gemma) as we hear the exceptional story of how Kat Pither has grown the iconic wellness brand, Yogi Bare. Embedded in deep purpose, Yogi Bare not only offers innovative wellness accessories, but has created a welcoming, connected space for all. Kat shares her how she scaled the brand and give invaluable advice for those looking to start a purpose-led brand.
Extra Chapter: How to speak to journalists (With Seafoam PR)
November 05, 2020 13:34 - 58 minutes - 53.4 MBHas the noise and demand of social media meant you have skipped PR and traditional methods (think TV, radio, digital & print publications) in your strategy and solely focused on other channels to gain brand awareness? Does even the thought of gaining PR and putting yourself out there give you an absolute fear fest which makes you avoid it even more?! We hear you. We’ve all been taught that the media is scary. A place for celebrities to get shamed and outed. It also seems a little dated, r...
Seafoam PR: How to speak to journalists
November 05, 2020 13:34 - 58 minutes - 53.4 MBHas the noise and demand of social media meant you have skipped PR and traditional methods (think TV, radio, digital & print publications) in your strategy and solely focused on other channels to gain brand awareness? Does even the thought of gaining PR and putting yourself out there give you an absolute fear fest which makes you avoid it even more?! We hear you. We’ve all been taught that the media is scary. A place for celebrities to get shamed and outed. It also seems a little dated, r...
Extra Chapter: Part 4 Ethical and Social Practices: How to build a sustainable product in the face of fast fashion
October 21, 2020 14:43 - 44 minutes - 41 MBThe final part of our four part sustainability series, we cover ethical and social practices. We have a really open, honest conversation understanding the cultural differences when seeking a manufacturer abroad. Demi shares how you can discover if the factory is adhering to local guidance, and how you as a customer can help improve conditions and pressures for workers.
Extra Chapter: How to build a sustainable product in the face of fast fashion (Pt.4. Ethical and Social Practices)
October 21, 2020 14:43 - 44 minutes - 41 MBThe final part of our four part sustainability series, we cover ethical and social practices. We have a really open, honest conversation understanding the cultural differences when seeking a manufacturer abroad. Demi shares how you can discover if the factory is adhering to local guidance, and how you as a customer can help improve conditions and pressures for workers.
Extra Chapter: How to build a sustainable product in the face of fast fashion (Pt.3. Environmental Footprint + Product Lifecycle)
October 21, 2020 14:42 - 51 minutes - 47.4 MBFollowing on from our four part sustainability mini series, this episode covers environmental footprint and lifecycle of products. We cover the impact that your product has at every stage from inception, to the customer receiving their order, to the longevity of the product, right through to when the product reaches the end of its use (lifecycle). Demi offers some great tips and examples of how other small businesses are approaching this subject.
Part 3 Environmental Footprint + Product Lifecycle: How to build a sustainable product in the face of fast fashion
October 21, 2020 14:42 - 51 minutes - 47.4 MBFollowing on from our four part sustainability mini series, this episode covers environmental footprint and lifecycle of products. We cover the impact that your product has at every stage from inception, to the customer receiving their order, to the longevity of the product, right through to when the product reaches the end of its use (lifecycle). Demi offers some great tips and examples of how other small businesses are approaching this subject.
Extra Chapter: How to build a sustainable product in the face of fast fashion (Pt.2. Materials)
September 21, 2020 15:08 - 28 minutes - 26 MBWith special guest Demi Johnson (Expert Apparel Consultant and Founder of Get Stuff Made) we open the conversation on what it takes to create a sustainable product. This series is broken into four parts, including; This introduction and discussion of the changing need for sustainability within your brand; materials; environmental footprint and product lifecycle; social and ethical practice. In this episode, Demi offers her expert knowledge on sustainable material choices.
Part 2 Materials: How to build a sustainable product in the face of fast fashion
September 21, 2020 15:08 - 28 minutes - 26 MBWith special guest Demi Johnson (Expert Apparel Consultant and Founder of Get Stuff Made) we open the conversation on what it takes to create a sustainable product. This series is broken into four parts, including; This introduction and discussion of the changing need for sustainability within your brand; materials; environmental footprint and product lifecycle; social and ethical practice. In this episode, Demi offers her expert knowledge on sustainable material choices.
Extra Chapter: How to build a sustainable product in the face of fast fashion (Pt.1. Intro)
September 21, 2020 15:08 - 40 minutes - 37.3 MBWith special guest Demi Johnson (Expert Apparel Consultant and Founder of Get Stuff Made) we open the conversation on what it takes to create a sustainable product. This series is broken into four parts, including; This introduction and discussion of the changing need for sustainability within your brand; materials; environmental footprint and product lifecycle; social and ethical practice. This episode starts the conversation. Discussing the changing need for introducing more sustainable o...
Part 1: How to build a sustainable product in the face of fast fashion
September 21, 2020 15:08 - 40 minutes - 37.3 MBWith special guest Demi Johnson (Expert Apparel Consultant and Founder of Get Stuff Made) we open the conversation on what it takes to create a sustainable product. This series is broken into four parts, including; This introduction and discussion of the changing need for sustainability within your brand; materials; environmental footprint and product lifecycle; social and ethical practice. This episode starts the conversation. Discussing the changing need for introducing more sustainable o...
Extra Chapter: How to get listed in a major retailer in one year, without a team.
August 25, 2020 09:24 - 1 hour - 69.7 MBIn February 2019, Banana Scoops was just an outrageously innovative concept that Jess had been thinking about whilst working her “normal job”. A concept that created “nice cream” from bananas and other natural ingredients to make a “healthy” alternative to our favourite chilled treat. Fast forward to just a year later and tubs of delicious Banana Scoops can now be seen in the freezer aisle in major retailers such as Ocado, Planet Organic and As Nature Intended. What’s so outstanding about ...
Jess Salamanca: How to get listed in a major retailer in one year, without a team.
August 25, 2020 09:24 - 1 hour - 69.7 MBIn February 2019, Banana Scoops was just an outrageously innovative concept that Jess had been thinking about whilst working her “normal job”. A concept that created “nice cream” from bananas and other natural ingredients to make a “healthy” alternative to our favourite chilled treat. Fast forward to just a year later and tubs of delicious Banana Scoops can now be seen in the freezer aisle in major retailers such as Ocado, Planet Organic and As Nature Intended. What’s so outstanding about ...
Footnotes: The realities of closing a business and starting again with Lucy Elliott
July 09, 2020 10:39 - 1 hour - 75 MBThese special footnote episodes are additional to our usual Journals, as we open up the discussion on a particular topic faced by creatives caring their own path. Even though this episode seems like the perfect start, it’s also a slightly unusual start as we are discussing the very end of a business, and open up on the realities of closing a successful business. More so, when is it right to push through when you feel that niggle to give it up, or do you follow your gut and close when the p...
Creighton's Chocolaterie: from Graphic Designer to making chocolate for over 200 stores across the globe
June 18, 2020 13:52 - 1 hour - 90.9 MBI have lusted after Lucy’s divine chocolate for a long while now. If the insanely beautiful packaging doesn’t get you, then the completely unique flavours will. I mean, choosing between ramen noodles and a breakfast bar was one of the biggest decisions I have ever made. We were so interested in hearing Lucy’s story and how she’d dragged the chocolate scene into the 21st century at such a rapid pace. We managed to grab a chat with Lucy just before Christmas last year (how did lockdown manag...
Lucy Hitchcock: On leaving corporate life to make the world of digital marketing a whole lot sassier
May 12, 2020 07:25 - 1 hour - 60.3 MBIt didn’t take long for Lucy to realise that there was much more out there for her than the corporate agency life. After being consistently told to stay late and miss birthdays, and important life events, Lucy took that leap to take back control of her own life. Initially she went to work part-time for renowned food blogger, Madeleine Shaw and added to her already established digital skill set whilst building the foundations of her own venture, Sassy Digital. Lucy set out to shake the nega...
Lucy Hitchcock - On leaving corporate life to make the world of digital marketing a whole lot sassier
May 12, 2020 07:25 - 1 hour - 60.3 MBIt didn’t take long for Lucy to realise that there was much more out there for her than the corporate agency life. After being consistently told to stay late and miss birthdays, and important life events, Lucy took that leap to take back control of her own life. Initially she went to work part-time for renowned food blogger, Madeleine Shaw and added to her already established digital skill set whilst building the foundations of her own venture, Sassy Digital. Lucy set out to shake...
Angelica Malin: Uni grad to portfolio entrepreneur leading the way in female empowerment
April 28, 2020 12:41 - 52 minutes - 47.8 MBIf you are anything like me, when you graduated from University, you were pretty young, naive and not 100% on where to turn next. This certainly was not the case for this week’s podcast guest. After a very brief stint with a travel and fashion magazine, Angelica knew she needed to follow her desire for creative freedom and pursue a career as an entrepreneur. Quickly spotting a gap in the market, in March 2014, Angelica took the leap and launched About Time Magazine. That digital site that ...
Sophie Rose Brampton: Defining a new generation of feminism & sexuality one illustration at a time
April 14, 2020 14:47 - 1 hour - 66.2 MBSophie’s story is one packed with underlying personal purpose. Purpose that eventually become her ultimate identity as a brand and what made her stand out from the rest. We first got in contact with Sophie to see if she’d be keen to design the artwork for this podcast. Thankfully, she agreed! She was the ultimate dream to work with, and by scrolling through her work and seeing all the massive brands Sophie is now linked to, we knew we had to find out how she did it. Again, we were pr...
Well & Truly: Transforming the snacking industry in a "naughtyish" way
March 24, 2020 15:28 - 35 minutes - 32.9 MBSnacking. Here at the Create Co. office we are not in the slightest bit sorry to say it’s our favourite hobby/habit/lifestyle choice. Snacking is for life. There is nothing better than grazing all day. But, usually the options on offer are pretty unhealthy unnatural junk food; or not really hitting that crave. Well, let’s all hail Sara and Maria as they have changed all of this. They too would grab a bag of crisps on a Sunday evening and find themselves working their way through the packet...
We're all in this together
March 24, 2020 14:45 - 4 minutes - 3.72 MBMessage on love and support for all, especially the creative community at this time Updates include: News on The Hangout support group, a place for creatives to unite, support and find positivity in the time of need. We will continue to share new episodes of Creator Journals to offer a place of escapism and optimism. We may, or may not, talk about the outbreak in future intros, to ensure you have a place to come and escape from the outside world. Please be assured all future episodes w...
Cake Drop London: The sisters who have transformed the office cake culture
March 02, 2020 12:13 - 52 minutes - 48.2 MBJust a few short years ago, Anna and Nicola were in corporate roles discussion how awkward, and frankly disappointing, office celebrations can be. From that last minute panic when you realise it’s someones birthday, so you make the dash to the closest shop and grab a pretty sorry looking sponge; to important office meetings that offer a drab looking selection of sweet goods. Why, when there was SUCH an incredible offering of independent artisan bakeries and cake shops in London were offices ...
Rock n Roll Bride: From personal wedding planning to Amazon #1 bestselling author
February 17, 2020 14:16 - 57 minutes - 52.9 MBThis journal started in one of our all time favourite ways. No, not from an engagement (although it’s a pretty good way start to any business), but from a pure creative innovator seeing a unique gap in a very big and competitive market, and filling it with something we all can’t believe wasn’t there before. After Kat got engaged back in 2008 she started to plan her wedding, but after a very short amount of time became jaded by what was out there. Kat quickly realised that the wedding indust...
Angela Chick Illustrations: How spreading joy can lead to global business success
September 22, 2019 19:39 - 1 hour - 65.2 MBAngela is one of the lucky ones and has always been in a creative career, having landed a job straight out of studying as an Artist in Residence at a Nursery (we know right, if you didn’t run a business this would be the next best thing). In this podcast we hear about how Angela left this job in 2012 to carve her own path, and hasn’t looked back since. Well, as you’ll hear, a massive lesson learnt very early on could have ended the dream for most people. But, as you’ll soon learn, Angela ha...
My Dog Sighs: From Teacher to internationally recognised Street Artist
September 13, 2019 14:44 - 1 hour - 56.5 MBThis story starts off as many creators and artists stories do. From a young age, there is skill, passion and promise. But, as in most cases, society pressure to get a “proper job” kicks in so direction changes slightly. Sounds similar right? It’s not to say to this “proper job” can’t be fulfilling in its own right, but, sometimes your original destined creative path has a way of happening in ways you couldn’t have even dreamed of. Meet the incredible Paul, who goes under the moniker My Dog...
Island Feather: From festival feathers to sustainable sportswear brand
August 26, 2019 15:00 - 1 hour - 57.2 MBIf we were looking for a poster girl for Create Co., Claudia would be it. She's the epic creator behind Island Feather, the women's sport and fitness brand specialising in surf, SUP, wake-boarding, running and yoga. Create Co. is all about lifestyle-led creators who are developing innovative brands and products. Claudia completely embodies this value and turned her own passion for outdoor adventure into a completely innovative and conscious brand. From it's early days of festival feathers,...
Southsea Bathing Hut: How to launch & scale a successful eco-conscious skincare brand
August 14, 2019 16:44 - 1 hour - 63.4 MBThe world is changing. Consumers are understanding the impact that choice and consumption has on the planet and personal health. As a small business, how do you match this evolving consumer conscious and build a successful creative brand, that is also kind to the planet? Well, I managed to speak to someone who is doing just that. I squeezed in a chat with Samantha, the leading force behind ethical skincare brand Southsea Bathing Hut. She kindly took a break from weighing, mixing & blending ...
Series One Introduction - Meet the Locals
August 03, 2019 17:01 - 3 minutes - 3.21 MBWe jump straight into the core of the "Shop Local" movement. We have open conversations with creative leaders and innovators based just a few miles from the Create Co. HQ on the South Coast of England, to learn from those who have taken the leap and created a successful brand with huge impact. We hope this series inspire you to know that you don't have to be located in a capital city for your idea to grow into a successful global creative brand. We also hope it encourages you to find out mo...