Lululemon Expands Brick-and-Mortar During Pandemic
Creative Juice Show - Paul & Laura Heslop
English - September 23, 2020 18:00 - 20 minutes - 14 MBMarketing Business Entrepreneurship creative marketing business marketing chief marketing officer side hustle small business marketing entrepreneurship creative juice creative juice show creativity Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
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Lululemon expands it's brick-and-mortar operation during the pandemic. While many retailers are pulling back, Lululemon is taking a different approach and able to expand during this Covid-19 pandemic.
We can learn three important lessons from Lululemon during this time and what they've done correctly to not just survive but thrive during this difficult time.
1- Over-communication
2 - Build a great product
3 - Create raving fans