Simple Systems That Drive Success in Podcast Guesting | Patty Block
Podcasting Made Simple
English - March 12, 2024 10:00 - 15 minutes - 10.9 MB - ★★★★★ - 192 ratingsEntrepreneurship Business Education podcasting podcasters podcast hosts podcast guests podcast guesting content marketing monetization audience growth Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Every day, people give up on podcast guesting. Those who quit report that they didn't see results from being a guest, and the extra stress/demand on their time was not worth it. This one-and-done mindset toward podcast guesting will not get you far, but there is an alternative! In this episode, Patty Block shares how you can build a system around podcast guesting that reduces stress while maximizing results. Get ready to unleash the benefits of a podcast guesting system!
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Takeaways
Set clear goals for podcast guesting, such as building relationships with hosts, raising visibility, and developing reusable content.
Realize that a one and done strategy is not effective in podcast guesting.
Develop a system for podcast guesting that includes three stages: before, during, and after the interview.
Pay attention to the after stage, as it can be the most powerful in terms of promoting the episode and engaging with the audience.
Chapters
00:00 Introduction
00:28 Goals of Podcast Guesting
01:25 Realization of One and Done Strategy
02:23 Building a System for Podcast Guesting
03:50 Three Stages: Before, During, and After
05:15 The Power of After the Interview
06:13 Developing Content from the Recording
07:39 Collecting and Filing the Recording
08:09 Editing the Recording
09:09 Setting Standards for Video Clips
11:02 Distributing the Video Clips
13:55 Engaging with Podcast Hosts and Network
15:22 Benefits of a Systematic Approach
16:05 Conclusion
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