How to Use Humor as a Strategic Marketing Tool with Jason Voiovich
Podcasting Made Simple
English - October 21, 2021 10:00 - 5 minutes - 3.71 MB - ★★★★★ - 192 ratingsEntrepreneurship Business Education podcasting podcasters podcast hosts podcast guests podcast guesting content marketing monetization audience growth Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How to Take the Lead and Play Bigger with Liz Wiseman
In this episode, we learn how to use humor from a legendary leader - none other than Abraham Lincoln. Why is that so important for today's leaders? A Robert Half International survey found that 91% of executives believe a sense of humor is important for career advancement, while 84% feel that people with a good sense of humor do a better job. Another study by Bell Leadership Institute found that the two most desirable traits in leaders were a strong work ethic and a good sense of humor. Want to attract more customers? Want to retain the best talent? Want to win over investors? Make them laugh!
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