Joel Klettke - How Case Study Buddy Scales Revenue-Generating Testimonials
Copy Weekly
English - January 18, 2019 00:00 - 57 minutes - 26.5 MB - ★★★★★ - 2 ratingsBusiness Technology content marketing marketing copywriting business technology digital marketing advertising seo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Joel Klettke is a conversion copywriter by trade, helping SaaS companies like HubSpot (ever heard of ‘em?) drive sales through the roof. But this work also lead him to create Case Study Buddy, a productized company focused exclusively on… you guessed it: case studies.
Here’s where Case Study Buddy came from, how they structure interviews to get exactly what they need to produce revenue-generating case studies every time, and where to use case studies to produce the best ROI.