How Garrett Mehrguth Turned His Entire Company into a Content Marketing Machine

Copy Weekly

English - February 08, 2020 18:00 - 45 minutes - 31.4 MB - ★★★★★ - 2 ratings
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Previous Episode: Positioning a Podcast: Actionable Insights from Industry Veteran Alban Brooke

Next Episode: How Benyamin Elias Uses Data to Obtain Buy-In and Scale His Content Team

Garrett Mehrguth is the CEO of Directive, a search marketing agency for enterprise brands that is continually innovating.

In this episode, Garrett breaks down his strategies for attracting top talent to Directive and explains the mutually beneficial relationship he has been able to create between the company and his employees.

Brad and Garrett discuss methods of thinking outside of the box when creating content and get into the inner workings of the content creation machine that Garrett has cultivated.

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