Inside The Industry: The TSP Marketing Journey- Building Personas and The Buyer's Journey

ConnectWise Podcast Network

English - September 29, 2020 21:00 - 22 minutes - 20.6 MB - ★★★★★ - 14 ratings
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Join Scott Marshall, Senior Vice President of Marketing at ConnectWise, and Brian Troy, Director of Product Marketing at ConnectWise, as they take TSPs through a key step in the TSP Marketing Journey- Building your personas and understanding the buyer's journey. Together, they give actionable tips on how to ensure you're creating messaging and an elegant journey to bring in the most qualified leads for sales.