In this podcast episode, Shaun Whynacht interviews Dana Ritchie, the founder of PaladinID, a company that helps businesses with their labeling needs. They discuss the importance of labels in various aspects of a business and the challenges associated with them. Dana shares his expertise in the labeling industry, emphasizing the need to consider factors like durability, application methods, and color requirements when choosing labels. He recounts a story where his team developed a specialized ink formulation to solve a client's unique labeling problem, highlighting their commitment to finding solutions. Dana also explains the use of labels in warehouse settings and the advancements in on-demand printing technology. Listeners interested in optimizing their labeling processes can schedule a free discovery call with PaladinID through their website.

https://www.paladinid.com