Win Without Pitching
Confessions of a Marketer
English - May 12, 2020 05:00 - 36 minutes - 33.8 MB - ★★★★★ - 20 ratingsMarketing Business Management business marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On Episode 152, Blair Enns is in to talk about his book “The Win Without Pitching Manifesto.” Blair’s idea challenges agencies to buck the conventional wisdom that puts the client in the driver’s seat—a scenario that makes it very difficult, if not impossible, to lead in the engagement. He lives in the wilds of rural British Columbia, so we get a taste of that lifestyle as well—and the unique point of view on business he has from his outpost. Plus, we discuss getting by when the power goes out. Blair is a fascinating guy and it was a fun discussion.
Links of Interest
Blair Enns on LinkedInWin Without PitchingBlair’s BooksKaslo, BC<p>On Episode 152, Blair Enns is in to talk about his book “The Win Without Pitching Manifesto.” Blair’s idea challenges agencies to buck the conventional wisdom that puts the client in the driver’s seat—a scenario that makes it very difficult, if not impossible, to lead in the engagement. He lives in the wilds of rural British Columbia, so we get a taste of that lifestyle as well—and the unique point of view on business he has from his outpost. Plus, we discuss getting by when the power goes out. Blair is a fascinating guy and it was a fun discussion.</p><p><strong>Links of Interest</strong></p><ul><li>Blair Enns on <a href="https://www.linkedin.com/in/blairenns/" target="_blank">LinkedIn</a></li><li><a href="https://www.winwithoutpitching.com/" target="_blank">Win Without Pitching</a></li><li><a href="https://www.winwithoutpitching.com/books/" target="_blank">Blair’s Books</a></li><li><a href="https://en.wikipedia.org/wiki/Kaslo" target="_blank">Kaslo, BC</a></li></ul>