Episode 127: How Athletics & Admissions Can Message Effectively to Second-Tier Prospects

On this episode of the College Recruiting Weekly podcast, we talk to Loras College sports management professor Matt Garrett. He recently authored an extensive study on different aspects of NCAA Division III recruiting, specifically the messaging to prospects not identified as top recruits. He identifies problems in admissions and athletic departments, how coaches can play a larger role in better communication, and why all of this is essential for college campuses to understand as we head into challenging recruiting times beyond 2022.

To see a video presentation of this study, go here: https://www.youtube.com/watch?v=JMIY20TvKjQ

More on Professor Matt Loras:
- Professor of Sport Management and Sport Management Program Coordinator at Loras College.
- Formerly women's basketball coach and Professor of Physical Education at Blackburn College.
- Graduate assistant women's basketball and softball coach at Illinois Wesleyan from 1994-96
Sports information director at Rockford College (now university) from 1992-93
- Undergraduate at MIllikin University; master's at Illinois State; doctorate from Saint Louis University
- Co-founder and coach of Dubuque Hornets travel baseball organization for several years; also president of Dubuque PONY League for a time period
- Parent of three, including two former or current D3 student-athletes at Simpson College and Loras College

To follow-up with Professor Garrett, email him at [email protected]

You can email podcast host Dan Tudor at [email protected].