Abbie lives in Kansas City, MO and is the CEO of Paragraph Branding, a brand and web design studio. She got her start as a designer before taking the plunge and starting her own shop. After we hired her to design Factora’s branding and website, she decided to take a Factora Circle for herself and made some huge changes in her financial life.

We go over:  

The tipping point at her W-2 job that led her to create her own company and how she did so without much of a plan. How she survived the first 6 months of her business earning very little money. What she learned about the importance of savings in the process and how she built emergency savings for her business.  Her near-term and long-term goals as a business owner. How she avoids lifestyle creep and keeps her expenses low. The system she uses to automate 20% of her earnings for savings with unstructured and seasonal pay schedules. How she’s grown in confidence about money in the past year. Her plan for becoming a real estate investor next year. The importance of finding a community to discuss money and why it is imperative for any woman’s future.