Nice vs Necessary - Episode 155

English - October 26, 2020 09:42 - 13 minutes - 22.3 MB - ★★★★★ - 87 ratings
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Plenty of people will tell you they like your stuff.

They'll write "Great post!" and give you some fire emojis and little 100% signs... and that's all well and good.

What that basically translates into is "I like your stuff." But it doesn't necessarily mean "I want to pull out my wallet and hire you RIGHT NOW!"

I like it when people like my content - but you can't live off of the kindness of people "liking" you.

This is why you must be able to shift.

Your content must hit your audience right between the eyes. It has to be EXACTLY what they need... not just kinda what they want to hear.

Is there really a difference?

Yep - and it's huge (6-7 figures huge!)

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