In today’s episode, we’ll look at the COST of not delivering RESULTS for your coaching clients and how to measure the impact of this COST in terms of “Loss of VALUE”.
The COST of not delivering RESULTS is often easy to identify. It is a COST closely associated with your client’s current personal or professional situation.
And while this COST may be of an emotional nature, it often has a significant impact on the quality of life for your client. As a coach, you must know how to quantify this emotional COST by re-labeling it as “Loss of Value”.