14 Geraldine Cruz of App Annie: Global Coordination, GDPR and Staying True to Strategy

CMO Confessions

English - December 18, 2018 20:09 - 31 minutes - 28.5 MB - ★★★★★ - 5 ratings
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Previous Episode: 13 Sydney Sloan of SalesLoft: MQLs are Dead, Long Live the MQA

Next Episode: Ep. 15: Rob Pinkerton of Morningstar: Picking the Right Technology, Marketing Skills and The Funnel’s Secret Use

What does it take to be big in Japan? How will GDPR play out over the coming years? How can marketers stick to their gumption and strategy throughout rapid growth? We discuss with App Annie's Senior Vice President of Global Marketing, Geraldine Cruz.

It's another edition of CMO Confessions. Let’s chat.

Follow Geraldine on Twitter: @geraldinecruz

Follow Geraldine on LinkedIn: https://www.linkedin.com/in/geraldinecruz/

Follow ON24 on Twitter: @ON24

Learn more about ON24: https://www.on24.com

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